Cortex Media

Types of audits provided by Cortex Media:

Cost & Quality Benchmarks vs. Market

Performance Audits vs. Goals

Delivery & Financial Control Audits

Buying Guideline Compliance Audits

Media Process Audits

Media is the largest budget line item for many consumer focused companies. In most cases, it receives little oversight or control. Media audits help improve efficiencies and effectiveness through increased governance and implementation of media best practices.

Am I paying the right amount for media?

How do I compare against the market?

Where can I save money or increase value?

Am I getting the right quality for the cost I pay?

Is everything I paid for being delivered as contracted?

Are my media plans and guarantees being achieved?

How do my costs compare vs. last year? How am I really tracking over time?

How do I set aggressive but achievable KPIs for my media agency?